In an outburst of anxiety of having too much to do I recently turned to productivity guru David Allen for help. His GTD-methodology has actually boosted my productivity more than I ever could have expected, has has freed up time and made me more creative at the same time. And I love him for it.Anyway, [...]
I’m not sure that everybody is taking the shift in the media landscape seriously. In Clay Shirky’s talk from 2005 that I showed you the other day, he’s talking about how the invention of the printing press sent us into a couple of hundred years of chaos, and how the internet is going to do [...]
If I could do one thing, it would be to force-feed this speech to people in the music business. And this, mind you, is from 2005.
Today i’m working my last day at Identity Works. Amazing and different agency.I’ll be back soon with all the yummy details about my new exciting gig. It’s going to be superplusfab! Stay tuned.
Oasis releases a new album, and street musicians in New York are the first to perform the songs off of it. Trained by Liam and Noel Gallagher of course. I love this campaign. The Sjönell brothers at BBH New York engineered this thing, and it’s just solid proof of their understanding for what makes people [...]
Here’s a not to shabby idea by Red Bull: They sent out people all over the world to ask bartenders to “give me something you recommend”. If the bartender gave them Vodka Redbull, the bartender recieved an extraordinary tip, namely an Apple Ipod. Do you think that these incognito bartender charity workers got talked about? [...]
I know you’ve heard this before, but most communications people still seem incredibly campaign-focused. What about the continuous work? I believe we have to start seeing ourselves less as print-factories and more like managers, doing continuous work to keep our clients in the spotlight. It’s just like managing a celebrity. Think Samantha Jones. For one [...]
Realizing how most Swedish advertising blogs say the same thing, the weekend was spent on a blog-safari abroad. Especially in the technology and social media spheres. Sayonara Sweden – this weekend was the most interesting in a long time. We know SO much about our own navel in our little advertising pond, maybe it’s time [...]
The other day I visited computer game giant EA’s Swedish branch DICE. From their fantastic and huge offices, sprinkled with amazing Phillippe Starck designed lamps and furniture, I overlooked Stockholm from 100 meter+ panorama windows, while sipping away on a latte. Am I in the wrong business I wondered? This two floor mega office houses [...]
I recently read about a study from 1999 where the Israeli research team had studied 200 highly regarded advertisments – ads that were all finalists and winners in top advertising competitions. When analyzing these ads, they realized that most of them (89%) could be categorized into one of 6 different categories or templates (example: “Extreme [...]
Monopoly-fear or not, I’m a huge fan of Google’s products. And I’ve been waiting for their new web browser for a while. Now it’s here. It’s called Chrome, and from what I’ve seen, it’s awesome. It pinpoints the one big issue that I have with Firefox – performance. To me, performance is key, since I’m [...]
As you have probably noticed, this blog hasn’t been updated as frequently as it used to be. I’ve been focusing on anthropological studies in the world of personal blogs for a while, reading a ton of them, going to a lot of parties, and also writing plenty of posts for my own personal blog. It’s [...]