Comments on: 7 Point Improvement Plan for The iPad http://walternaeslund.com/7-point-improvement-plan-for-the-ipad/ Walter Naeslund. Founder and CEO of The Advertising Agency Honesty. Professional Speaker. Wed, 25 Apr 2012 05:00:35 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Matthieu http://walternaeslund.com/7-point-improvement-plan-for-the-ipad/comment-page-1/#comment-5972 Matthieu Wed, 27 Jan 2010 23:53:42 +0000 http://walternaeslund.com/7-point-improvement-plan-for-the-ipad/#comment-5972 If your wishlist was a petition, i'd sign it. :) I think a main issue is how nomadic this iPad is designed to be... Will it be something to carry around, like we do with iPhones and laptops ? It should be, but without GPS, Phone, Camera, USB and a fragile screen, how is this going to work? Being just a giant iPod touch would really be missing an opportunity, and 90% of the possible applications. But as Björn says, it might just be a matter of time and strategy. Can't wait to see what the competition will be like, and how users will adopt this tool. If your wishlist was a petition, i’d sign it. :)
I think a main issue is how nomadic this iPad is designed to be… Will it be something to carry around, like we do with iPhones and laptops ? It should be, but without GPS, Phone, Camera, USB and a fragile screen, how is this going to work? Being just a giant iPod touch would really be missing an opportunity, and 90% of the possible applications. But as Björn says, it might just be a matter of time and strategy.
Can’t wait to see what the competition will be like, and how users will adopt this tool.

]]> By: Bill http://walternaeslund.com/7-point-improvement-plan-for-the-ipad/comment-page-1/#comment-5968 Bill Wed, 27 Jan 2010 22:55:15 +0000 http://walternaeslund.com/7-point-improvement-plan-for-the-ipad/#comment-5968 Herregud. Bloggen med världens största kavaj. Nån ska väl iof ha det också. Herregud. Bloggen med världens största kavaj. Nån ska väl iof ha det också.

]]> By: Walter Naeslund http://walternaeslund.com/7-point-improvement-plan-for-the-ipad/comment-page-1/#comment-5967 Walter Naeslund Wed, 27 Jan 2010 22:05:24 +0000 http://walternaeslund.com/7-point-improvement-plan-for-the-ipad/#comment-5967 Oh yes. You are of course spot on in this analysis. It's just so painful to admit it. :-) Oh yes. You are of course spot on in this analysis. It’s just so painful to admit it. :-)

]]> By: Walter Naeslund http://walternaeslund.com/7-point-improvement-plan-for-the-ipad/comment-page-1/#comment-5966 Walter Naeslund Wed, 27 Jan 2010 22:03:51 +0000 http://walternaeslund.com/7-point-improvement-plan-for-the-ipad/#comment-5966 Well – yes. First, you are right that the interface is very much, though not exactly, like the iPod touch. This is however a quite innovative interface, innovated by... Apple. Using this interface for what is more like a computer is innovative in my eyes. We've taken the window-metaphor for granted for so long now we almost stopped questioning it. This is new. Second, in regards to "moving the industry forward" this device adresses new use cases. By that I mean everything from doctors walking rounds to revamping toilet magazine reading. Places where you have previously needed a table or at least a lap doesn't require that anymore. "Computing" while standing up, walking, standing in line, whatever is now possible, and not on a seriously crippled screen. Also, you can compare this product with computers or with iPhones/Touches, and both comparisons are relevant. This is a new category of computer. And to me, that is innovative. Just see over the next year what kinds of apps this will spur the development of. If you ask me – there will be lots. Thanks for commenting! Well – yes. First, you are right that the interface is very much, though not exactly, like the iPod touch. This is however a quite innovative interface, innovated by… Apple. Using this interface for what is more like a computer is innovative in my eyes. We’ve taken the window-metaphor for granted for so long now we almost stopped questioning it. This is new.

Second, in regards to “moving the industry forward” this device adresses new use cases. By that I mean everything from doctors walking rounds to revamping toilet magazine reading. Places where you have previously needed a table or at least a lap doesn’t require that anymore. “Computing” while standing up, walking, standing in line, whatever is now possible, and not on a seriously crippled screen.

Also, you can compare this product with computers or with iPhones/Touches, and both comparisons are relevant. This is a new category of computer. And to me, that is innovative. Just see over the next year what kinds of apps this will spur the development of. If you ask me – there will be lots.

Thanks for commenting!

]]> By: Björn Alberts http://walternaeslund.com/7-point-improvement-plan-for-the-ipad/comment-page-1/#comment-5965 Björn Alberts Wed, 27 Jan 2010 21:53:28 +0000 http://walternaeslund.com/7-point-improvement-plan-for-the-ipad/#comment-5965 I agree with your reflections. However Apple is also leaders in strategic marketing. For instance: Of course they're aware of the weakness of not having a camera in the iPad. However they do it by purpose. They will sell millions of this first version without camera. Then they will release the next version with camera. Many of the first buyers will then buy the new one, etc... This is a school-book example of strategic marketing. Remember this is exactly what they did when they launched the first iPhone that wasn't a 3G-phone when that was default at all competitors. And we all know how that succeeded anyhow. I agree with your reflections. However Apple is also leaders in strategic marketing. For instance: Of course they’re aware of the weakness of not having a camera in the iPad. However they do it by purpose. They will sell millions of this first version without camera. Then they will release the next version with camera. Many of the first buyers will then buy the new one, etc…
This is a school-book example of strategic marketing.
Remember this is exactly what they did when they launched the first iPhone that wasn’t a 3G-phone when that was default at all competitors. And we all know how that succeeded anyhow.

]]> By: skepticalguy http://walternaeslund.com/7-point-improvement-plan-for-the-ipad/comment-page-1/#comment-5964 skepticalguy Wed, 27 Jan 2010 21:41:08 +0000 http://walternaeslund.com/7-point-improvement-plan-for-the-ipad/#comment-5964 in what way does the iPad help "in moving the computer industry forward"? What is the innovation here? that they barely re-purposed the iphone OS onto a larger ipod Touch? that there is so many limitations that you are completely locked in(openness is necessary for innovation in computing). Even the hardware is lacking, especially noting the size of the device. Have I missed something that makes this innovative? in what way does the iPad help “in moving the computer industry forward”?

What is the innovation here? that they barely re-purposed the iphone OS onto a larger ipod Touch? that there is so many limitations that you are completely locked in(openness is necessary for innovation in computing). Even the hardware is lacking, especially noting the size of the device.

Have I missed something that makes this innovative?

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