Walter Naeslund is the founder and CEO of the Swedish advertising agency Honesty. His academic background includes five years at Linköping Institute of Technology where he received an M.Sc. degree in Media Technology, one year at Lund University where he studied Business & Economics, and two years at Berghs School of Communication where he studied Advertising & Copywriting. He has worked with television trend analysis, brand strategy, design strategy and advertising. He writes and lectures about communication in Sweden and internationally. Walter's LinkedIn Profile

Honesty is a Swedish advertising agency founded by Walter Naeslund in february 2009. The agency has been one of the fastest growing and most profitable agencies in Sweden and now employs around 30 people. Honesty is perhaps most famous for it's advertising concept for the youth mobile network provider Halebop but also has clients like Scandic Hotels, The Swedish National Debt Office, Fabegé, Lindströms, Beijer, H&M and Fisherman's Friend. From the very beginning Honesty has focused on combining technology and and traditional advertising to drive business, and now also integrates design, PR and production in it's offering. Visit The Honesty Website