Comments on: Forsman & Bodenfors and Svenska Kyrkan Don’t Know Google

By: Julklappstips till… SEO-experter | Headler.se – The Blog

Julklappstips till… SEO-experter | Headler.se – The Blog — Tue, 07 Dec 2010 12:46:22 +0000

[...] inom reklam-sfären (nåja, med ett par undantag). Något de ofta påpekar, särskilt om reklamarna skapat nåt flashigt. I samband med detta brukar de ibland mumla något om ”title”, ”h1″, [...]

By: A Year And a Half of Honesty – WalterNaeslund.com

A Year And a Half of Honesty – WalterNaeslund.com — Tue, 03 Aug 2010 23:16:52 +0000

[...] September I wrote a blog post that exploded like a bomb. The post was about Forsman & Bodenfors’ campaign for The Church of Sweden and was intended as a clear and good example to show what happens when you design for man as man [...]

By: Brush Your Teeth And Design for The Google Man – WalterNaeslund.com

Brush Your Teeth And Design for The Google Man – WalterNaeslund.com — Mon, 31 May 2010 13:07:50 +0000

[...] we do this all the time when it comes to creating communication and designing web sites. We do it for what man was 20 years ago. Not the way man is today. 20 years [...]

By: Svenska Kyrkan became hit overnight! Thanks to Forsman & Bodenfors. | Viking Nomads

Sun, 04 Apr 2010 07:40:39 +0000

[...] will not discuss here what Walter Naeslund of Honesty.se has written in his blog about the whole idea (which he likes very much) but I will only say this much that The Church of [...]

By: Information is Nothing. Trust is Everything. – WalterNaeslund.com

Information is Nothing. Trust is Everything. – WalterNaeslund.com — Fri, 02 Apr 2010 08:45:47 +0000

[...] pingback from The Church of Sweden prayer campaign (one of the campaigns I’ve criticized for completely neglecting search). In the post that linked to me they explained that they had now created an HTML fall-back for the [...]

By: Utvecklingsbloggen · Google och bönewebben

Utvecklingsbloggen · Google och bönewebben — Wed, 31 Mar 2010 11:08:41 +0000

[...] mest positiv, uppmärksamhet när den lanserades i samband med kyrkovalet. Vissa kloka människor uppmärksammade att den inte var speciellt synlig på Google. En hel del sökord läggs ju ständigt in på [...]

By: PLEASE Tell Me That This Isn’t Forsman & Bodenfors again! – WalterNaeslund.com

Thu, 25 Mar 2010 21:58:29 +0000

[...] most likely (like 99% likely) THE SAME AGENCY that was behind the catastrophic SEO-fail when The Church of Sweden got a couple of million SEK thrown in the waste basket last year. Goosebumps. Please tell me that this isn’t true. As I’ve said before, I respect their [...]

By: Forsman & Bodenfors Understand The Game + A Free Idea – WalterNaeslund.com

Wed, 03 Feb 2010 10:13:40 +0000

[...] being too hard on the Swedish advertising business. And sure, I have criticized agencies here for not understanding search marketing, for being ten years behind when it comes to web development and for being so blinded by YouTube [...]

By: Olle T

Olle T — Tue, 22 Sep 2009 20:01:19 +0000

snart sa…

http://googleblog.blogspot.com/2008/06/google-learns-to-crawl-flash.html

By: Walter Naeslund

Walter Naeslund — Sun, 20 Sep 2009 10:41:40 +0000

Hey Mats! Good to see you here.

I think anyone sending invoices for several million for their advice are making quite a big claim by that act alone.

And I do agree that the” show don’t tell”-way of doing things is superior. It does however require actually doing something. Something good, that is.

Thanks for commenting!