Jesper Åström Joins Honesty

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Since I drew the first napkin sketch of the Honesty agency in February there has been a lot of toil, sweat and tears. Today I can finally say that stage 2 is completed with the recruitment of Jesper Åström as the final piece of the puzzle. Jesper joins as new digital director alongside Simon Sundén and also the last of the six planned partners in the company.

Jesper has an impressive track record and has been working with everything from hardcore gambling traffic generation and conversion at WGP to making designer campaigns take off at H&M, we’re Jesper was responsible for social media and SEO globally. In short, he is like a combination of a special forces soldier and your best friend – a great guy with a lethal skill set.

Now is not the time to kick back and rest, and we’re all basically working around the clock, but there will be some kind of celebration. Perhaps a more luxurious lunch on friday. 🙂

It’s just a really happy day for me!

About the Blog

This blog is written by Walter Naeslund and has been around since 2007. The blog is about the journey of starting an advertising agency and a sneak peek behind the scenes of what goes on at the Honesty HQ in SoFo, Södermalm. It is also a blog about communication & technology. The blog has gathered almost a thousand posts over the years with several longer and shorter breaks. Welcome and enjoy.
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