This isn’t brand new by any standards, but it reminds me (and perhaps you) that sometimes, bad ass is just… bad ass.
The Subaru also seems to carry a bit more fun & punch than those german Volkmobiles, wouldn’t you say? 
Thanks to Juha for sharing.
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“The Subaru also seems to carry a bit more fun & punch than those german Volkmobiles, wouldn’t you say?”
Competitions and rallyes have always been a major part of Subaru’s brand DNA, while VW has been pretty discrete on that front, except at times for Golf or through Škoda. So… i don’t think that kind of approach would be relevant for folkets bilar. “Fun” the way VW sells it is not based on bad-ass muscle rally-style driving. I can’t see VW communicating anything aggressively fun and getting away with it, but maybe i’m wrong.