Bisonblog

The Bar Brawl of The Swedish Twittersphere

February 6, 2009

It all started when the fashion brand Acne started following Fredrik Wass of Bisonblog fame on Twitter. Fredrik felt spammed and wrote a heated post on his blog. Jesper Åström responded at his Online PR-blog. In essence he made very good points i think, but his angle was all crooked. Instead of heading into a [...]

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Some Of My Blog Favorites

May 6, 2008

For you Swedish people out there – here are three Swedish blogs that I like:BisonblogPlease Copy MeBeta Alfa And of course, my all time favorite – I bow humbly:Nextopia I would also encourage certain advertising agency blogs (not the blogs above) to adhere to the blog code of conduct and link back to the source [...]

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PR i nytt medielandskap

October 22, 2007

Många gånger har det sagts att gränsen mellan PR och reklam helt enkelt bara borde dö och försvinna. Bra reklam skall leda till snack. Briefer skall innehålla öppningar för samtal och kontrovers. Jag har själv sagt det många gånger. Att detta har att göra med Internets utveckling och de sociala nätverkens utveckling kanske kan tyckas [...]

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