DN

Honesty New Lead Agency for Stena Metall and Halebop!

June 1, 2010

It’s been an amazing past couple of weeks! Apart from the clients we already work with, we have now won not one, but two major long running pitches and are now the strategic lead agency for both Stena Metall and Halebop.Stena Metall is a big and extremely competent recycling company. In a world full of [...]

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Brush Your Teeth And Design for The Google Man

May 31, 2010

The human body. Such a marvel of engineering. We can do amazing stuff with this machine, things that are many times EXTREMELY difficult to mimic with any machine. If you only consider using the body as a physical tool we are amazing when it comes to detailed movement and interaction, walking upright och playing basketball. [...]

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Magnus Lindkvist Debutes in The Major League at TED

February 15, 2010

Wow. My friend and mentor Magnus (@trendymagnus) just spoke at TED. I’m sorry, but this is as cool as it gets for any speaker. Read his backstage account on his blog. VERY cool. Looking forward to hearing the debrief on our Wednesday lunch Magnus. Similar Posts: Is Honesty Where Seth Godin Meets Magnus Lindkvist? 3 [...]

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What Bill Clinton And Tiger Woods Could Learn From Amazing Ursula

February 12, 2010

“I did not have sex with that woman… miss Lewinsky” is not a good strategy. Why? Because it’s untrue. If you think back at the Clinton/Lewinsky-affair, the big issue wasn’t really that Bill was unfaithful, but rather that he kept lying himself into a corner. Tiger Woods did the same thing. In Sweden we have [...]

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How About Some Spice With That Fun Theory?

December 10, 2009

This isn’t brand new by any standards, but it reminds me (and perhaps you) that sometimes, bad ass is just… bad ass. The Subaru also seems to carry a bit more fun & punch than those german Volkmobiles, wouldn’t you say? Thanks to Juha for sharing. Similar Posts: I Never Want To Be Anything But [...]

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Presenting The New Partners at Honesty!

November 4, 2009

Great news! We have now finished our first round of expansion at Honesty and now have four of the six partners here full time! Fantastic! Honesty will be divided into three units, each responsible for their own area of expertise. The three areas are Management & Strategy, Digital Business Development, and Creative Studio. Two of [...]

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Installing WP Thesis on Host Gator. Don’t Let Them Fool You!

October 22, 2009

Those stubborn bastards! It took me hours in the live chat with several different support people, a bunch of emails, and even flashing a bit of the famous Walter rage to get the USA-based web hosting service Host Gator to listen. But finally they did. Here’s the story: I was working on a WordPress Thesis [...]

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Screw Awards. Here Comes Truth Knocking on Your Door.

October 21, 2009

Suddenly the news drop like a bomb. The big yearly price comparison on groceries organized by the National Penioners’ Association in Sweden was rigged by many of the store chains – and the one chain that usually wins was the worst offender. Suddenly no quirky traditional television commercial will help, because suddenly truth showed up [...]

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6 Ways To Improve The Jung von Matt Agency Site SEO-Wise

October 19, 2009

I got an email this morning from Jung Von Matt Stockholm asking me to check out their new “optimized” site in the wake of the Lowe Brindfors debacle a couple of weeks back. I really don’t intend to take on the role of advertising agency website critic, but since they asked, and since I like [...]

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Will Speak For Money (and Occasionally for Love)

September 29, 2009

The way I see it, public speaking is not about conveying information – books and Google do that much better than I ever can. Instead, I set out to inspire. If I can, on a good day, inspire you out there to take even one action in a powerful direction, things can start to snowball in [...]

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