In Swedish

Case: Elgiganten Stole My Girlfriend’s Computer And Wanted Her To Pay For It (True Story!)

September 24, 2009

Here comes a short story on how not to answer customer complaints, a story that I’ve had the benefit to study closely over the past couple of months. Long story short, my wonderful girlfriend got what we in Sweden call “värdelös service” (worthless service in English) from Elgiganten, a chain of stores selling consumer electronics. [...]

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SEO-Failure Topping Lowe Brindfors Search

September 17, 2009

[EDIT: Sorry. My bad. Was a bit quick there. The true result for this post is position 4, not 3. Thank you Simon Sundén for your correct result]. Didn’t mean to return to the Lowe Brindfors case, but since I got a few comments in defense of ignoring SEO, saying that Lowe Brindfors don’t need [...]

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Varför jag röstar Pirat på söndag.

June 5, 2009

I often refer from my private Swedish blog to this one, but rarely do it the other way around. Today, I will make an exception because of extraordinary and dangerous events that have taken place in Swedish politics and courtrooms recently. So if you read Swedish and intend to vote in this Sunday’s elections, please [...]

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It’s Not About Pirate Bay, It’s About The Bigger Picture.

February 17, 2009

I really think that the Pirate Bay trials are a big waste of money. Possibly worse. What is the music industry hoping to achieve? Will people start buying records again? Buying DRM-sabotaged (yes, that is what DRM is) digital files? Hosting them on their own hard drives? It’s the worst of two worlds. In the [...]

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The Mijau and The Rockstar Entrepreneur

January 30, 2009

Haha, I love it when I get attributed with stuff like “rockstar entrepreneur” or ending every party blog post with a “mijau”. Never realized I did. I generally love the rockstar attribute. I’ve gotten it once before by the excellent swedish copywriter Johan Fredrikzon: “Walter is one of those rare individuals who combine the analytics [...]

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Distill Launch Party and Nextopia

December 5, 2008

My mind just went blank. I couldnt’ for the life of me remember wether Michael Dahlén’s new book Nextopia was in Swedish or in English. I just couldn’t. But before I ended up in this situation, the following happened. Last night I went down to the new magazine Distill’s launch party on Strandvägen. I flipped [...]

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Walterlicious. Nothing serious. Guaranteed.

August 13, 2008

I usually try to keep my private stuff to my other blog ‘Walterlicious’ to keep it out of your face, but there have been some complaints that this blog is too ‘dry’, so if you think so, come on down to Walterlicious and it’s underworld of ludeness and ridicule. It’s in Swedish. Similar Posts: Welcome [...]

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Greenwashing in Veckans Affärer

May 6, 2008

Veckans Affärer wrote today (in Swedish) about Greenwashing, the phenomenon that I posted about last week. This is a becoming a big problem. The brand of green is losing attractiveness. Similar Posts: Is The Brand of Green Going Stale? Crispin Porter + Bogusky Launches in Europe. In Gothenburg to Be Precise. Often Wrong, Never in [...]

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Judith’s Blog

May 5, 2008

My old classmate from Lund University, Judith, has started a blog (in Swedish) that I like. Read it here. She posted a recommendation to check out Marty Neuemeier’s Brand Gap presentation on Slideshare. Though perhaps not all new, it’s a great presentation that I highly recommend: | View | Upload your own I really like [...]

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