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Donny Deutsch on Fear of Failure

March 17, 2008

When picking up advertising executive Donny Deutsch’s business book/biography “Often Wrong, Never in Doubt” I was a bit skeptical. The guy on the cover looked… well… cheesy. And the title, I mean, isn’t it a bit smug to name a book like that? Anyway, I must say that this far the book has exceeded my [...]

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This One Might Stick

March 4, 2008

Today’s newspaper contained a quote by the artist and silver sculptor Sebastian Schildt: “Violence comes from lack of creativity”. Wow.

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Quote of The Day

February 11, 2008

“I came at least twice just browsing your blog. That shit is ridiculous”.– New York Creative Director on the quality of the Swedish gene-pool.

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Forsman & Bodenfors can’t seem to get it up

January 23, 2008

I spoke the other day about my AAIIDAA model: (A)nticipation(A)ttention(I)nterest(I)nvolvement(D)esire(A)ction(A)lignment Let’s talk for a second about the first one – (A)nticipation: What on earth is going on with the Forsman&Bodenfors-website? It’s been under construction for a gazillion years already. Talk about building expectations. Especially when reading the accompanying text. This better be good. Or rather, [...]

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The Message is the Medium

November 6, 2007

I’m doing a quick browsing pass through my feeds again and of course, the live bloggings from Mark Zuckerberg’s keynote are hard not to read. We might be witnessing historical events here. The quote below is from Techcrunch’s blog: Zuckerberg: “Once every hundred years media changes. the last hundred years have been defined by the [...]

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