Today has been a day of expensive shopping, meetings and work. Right now I’m writing to you from the pool area of The Standard Hollywood, one of my favorite hotels in the world, sipping calmly on a watermelon Mojito. Nice.
Wired is one of my favorite magazines. The latest issue was unusually good. I recommend picking it up. One small thing of many that caught my eye was one of You Tube vigilanties, taking the law into their own hands and using You Tube as their weapon. (Wierdly, I spotted a tee earlier today with graphics of guns and guitars with the text “Music is the weapon of the future”). Anyway, the vigilanties all had different causes. One chased after prostitutes, filming them and their “clients” and posting the films on You Tube for all to see. A modern version of public humiliation as punishment, bypassing prosecution. Good or scary – well – both I guess. It apparently works, and as long as his judgement is correct I find it fair. But what if he is wrong?
Anyway. In the context of this blog it is interesting as a way of “viral punishment”. A sort of twisted Marketing as a Service that gives the web some new perspectives. I wonder how much viral blackmailing is waiting around the corner.
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