I‘ve said for a long time that working in marketing is a lot like picking up girls. Sorry if that sounded sexist, girl or guy is all about preference, I prefer girl. Nonetheless, it’s true.
And then Carl came along and suggested that Michael Dahlén’s next book might be a “The Game – Business Edition”. Well – why not – I thought. My booklist for either course, pick up or marketing, would be quite similar.
Anyway, it might be a coincidence, but Copyblogger brought up the same topic here.
And for the record, If a good pick up artist came along applying for a job…
This blog is written by Walter Naeslund and has been around since 2007. The blog is about the journey of starting an advertising agency and a sneak peek behind the scenes of what goes on at the Honesty HQ in SoFo, Södermalm. It is also a blog about communication & technology. The blog has gathered almost a thousand posts over the years with several longer and shorter breaks. Welcome and enjoy.